The Strong Girls project

Art Direction – Visual Identity, Web & Concept
Strong Girls is a 10 month sportprogram for girls between 13–16 years. The purpose of the program is to strenghten girls physically, mentally and emotionally. While increasing their engagement in sports and adventure.

Lucy and Jenny got in contact with me to help them package the program by designing print, web, social media, merch and design support in general.

The final identity is build on the idea that strong girls groups will choose their personalised colourscheme, shirts and other merch to strenghten the team spirit and generate proudness for their own Strong Girl group while still maintaining an overall strong girls brand.
“Vilket fantastiskt jobb du har gjort med hemsidan, Matthijs! Vi har fått en massa fina kommentarer när det gäller utseendet och formerna.”
Jenny Lidqvist - Founder, Girls in Sport
“Vilket fantastiskt jobb du har gjort med hemsidan, Matthijs! Vi har fått en massa fina kommentarer när det gäller utseendet och formerna.”
Lucy Rist - Founder, Girls in Sport
Interested in working together on a ideological project?

Give me a call
+46 7 22 03 91 87

Or send an email to
mail@thijskeesenberg.com