Branding and designing an AI-powered analysis engine

Branding — UI design — UX DESIGN

 
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Brand XRAI® identifies, structures and analyzes massive amounts of website content from a strategic branding perspective. I helped them visualise their ideas and started by created a unique brand for their product.

www.brandxrai.com

 
 

key visual & logo

 wireframe design and user testing

After establishing the brand, Wireframes were designed and tested in collaboration with future users of the final product. The wireframes were then branded with the new branding elements.

 
 

final product design

With the tested wireframes finished, we continued our collaboration by creating the final design. Applying the branding to the wireframes and coming up with intuitive solutions to the user interface.

 
 
 

fonts & colors

 A custom icon language